Fractional CMO
You are past the science risk. The next risk is commercial.
25 years. Three top-10 pharma companies. Seven brands launched in under two years. I bring that to your company on a fractional basis.
The Stage Problem
Why Series B biotech and MedTech companies need a fractional CMO.
If you are a biotech CEO or MedTech founder who has raised a Series B, you already know the next conversation your board is going to have. It will not be about the science. It will be about commercial traction. Revenue timelines. Go-to-market readiness. Pipeline-to-market conversion. And when that conversation happens, most companies at your stage do not have anyone in the room who has built a commercial operation before.
That is the gap a fractional CMO for biotech fills. Not a consulting firm that delivers a strategy deck. Not an agency that runs campaigns without understanding your regulatory constraints. A senior commercial marketing leader who has done this work inside the kinds of organizations your company is growing toward. Someone who operates at the level your board expects, at a cost structure your burn rate can support.
The math is straightforward. A full-time CMO at a Series B biotech or growth-stage MedTech company costs $300,000 to $400,000 in base salary alone, before equity, benefits, recruiting fees, and the six months it takes to find the right person. Most companies at this stage cannot justify that spend. But the commercial work cannot wait. The launch window is measured in months, not years.
A fractional CMO for Series B biotech is not a stopgap. It is the engagement model designed for this stage.
What You Get
Embedded. Accountable. Available 15–20 hours per week.
I work as your fractional CMO. Embedded in your leadership team. Accountable for defined commercial and marketing functions. Not as an outside advisor who shows up for a monthly call. As the person who owns the commercial build and reports to you on it.
For most Series B biotech and growth-stage MedTech companies, the work includes: commercial strategy and go-to-market planning, brand positioning and messaging, customer engagement architecture, launch sequencing, team structure recommendations, and identifying where AI fits into how the commercial operation runs. If the function needs to be built from scratch, I build it. If it exists and needs to be restructured, I restructure it.
For context: a full-time CMO costs $300,000–$400,000 in salary alone, before benefits, equity, and recruiting fees.
Looking for advisory or project work instead? See how I work with commercial teams →
Why This Works
Why this works for your company.
You get enterprise pharma experience applied to your stage.
I have built commercial marketing organizations inside Roche, Sanofi, and Novartis. Six therapeutic areas. 20+ launch brands. More than 20 indications. The commercial problems you are about to face at Series B are problems I have already solved at enterprise scale. Positioning a brand in a crowded therapeutic area. Building a customer engagement model from nothing. Getting a launch out the door in under six months with a team that did not exist twelve months ago.
You get AI embedded in how the team runs from day one.
Most fractional CMOs bring traditional commercial playbooks. I bring a commercial operation with AI built into how the team actually works. At Novartis, I embedded AI into 50% of marketing operations across 4 therapeutic areas and 10 brands. Message pressure testing, customer simulation, creative evaluation, and decision making. Every regulatory and compliance step stayed human. Your competitors will spend their first year figuring out where AI fits. Your team will already be running on it.
You get the person you hired. Every week.
Consulting firms match you with a team. Someone senior sells the engagement. Someone junior does the work. I am one person. When you hire me, I am the person who shows up every week. I run the strategy sessions, I build the plans, I review the creative, I present to your board. There is no handoff, no rotation, and no junior associate running your commercial strategy behind the scenes.
AI Layer
How AI transforms what a fractional CMO can do.
Traditionally, a fractional CMO brings experience and judgment. That has not changed. What has changed is what one person can execute in 15 to 20 hours per week when AI is part of the operating layer.
- Faster assessment.The first month of any engagement starts with understanding where you are. AI accelerates that. I use AI-powered analysis to assess your launch planning, positioning, customer stories and segmentation, and initial messaging.
- Customer simulation.Before committing budget to a launch sequence or campaign, I model how your target customers are likely to respond. AI-powered customer simulation tests messaging angles, channel strategies, and value propositions against modeled buyer behavior.
- Creative evaluation.AI evaluates creative concepts against your brand positioning, competitive landscape, and customer data before your team invests in production.
- Decision making.AI synthesizes competitive positioning, customer response models, and campaign performance into a clear recommendation. The commercial decisions that used to require three rounds of internal alignment now have a data-backed starting point before the first meeting.
- Compliance stays human.AI accelerates the work between regulatory reviews. It does not replace them. MLR review, compliance checkpoints, and clinical accuracy remain human judgment.
Common Questions
Common questions.
How is this different from hiring a consulting firm?
A consulting firm delivers a strategy and leaves. I stay in the work. I am embedded in your team 15 to 20 hours per week, attending your leadership meetings, building the plans, and executing alongside your team. The strategy and the execution come from the same person.
What happens after the three-month minimum?
At the end of the minimum term, we evaluate together. If you need continued fractional leadership, we agree on an updated scope. If you are ready to hire a full-time CMO, I help you define the role, evaluate candidates, and transition the work. The commercial operation I built does not leave with me.
How quickly can you start?
Most engagements begin within two to three weeks of the scoping conversation. I maintain availability for one to two fractional CMO clients at a time. If my calendar is full, I will tell you directly.